Privacy Policy

Privacy Policy and CCPA Privacy Notice for California Consumers

Effective Date: January 1, 2020


Valley Wide Beverage (collectively, “Valley Wide Beverage”, the “Company,” “we,” “us” or “our”) respects your privacy and is committed to protecting it through compliance with this Privacy Policy (“policy”). This CCPA Employee Privacy Notice sets forth our privacy practices as required by the California Consumer Privacy Act of 2018 (“CCPA”).

CCPA Privacy Notice—The Rights of California Consumers Under the California Consumer Privacy Act (“CCPA”)

The California Consumer Privacy Act of 2018 (“CCPA”) provides California residents who are “consumers,” as defined in the CCPA, with specific rights regarding their Personal Information. This section of this Policy describes the rights of “consumers,” as defined in the CCPA, and explains how California consumers can exercise those rights (“CCPA Privacy Notice”). The CCPA Employee Privacy Notice applies only to individuals residing in the State of California who are considered “Consumers” under the CCPA and from whom we collect “Personal Information” as described in the CCPA (“Consumers”). We provide you this notice because, under the CCPA, California Residents who are employees, employee applicants, or contractors qualify as Consumers. For purposes of this CCPA Employee Privacy Notice, when we refer to Consumers, we mean you to the extent you are a California employee, employee applicant, or contractor.

Any terms defined in the CCPA have the same meaning when used in this CCPA Privacy Notice. Consumers with disabilities may access this CCPA Privacy Notice in an alternative format by contacting The Company through any one of the methods set forth below.

We collect information:

  • About users of our website;
  • About individuals who contact us online, by telephone or electronic means, or in person;
  • About individuals who visit our facilities or operations; about individuals who attend events organized or hosted by us;
  • About our customers or prospective customers or their employees, agents, and representatives; and
  • About others who express an interest in us or with whom we carry on business.

Collectively, these individuals about whom we collect data are referred to as “you” and “your” in this Privacy Policy.
This policy describes the types of information we may collect from you, or that you may provide when you visit our website“website”), or otherwise contact us, and our practices for collecting, using, maintaining, protecting, and disclosing that information.

We may collect Personal Information from you in a variety of different situations, including, but not limited to on our website, your mobile device, through email, in physical locations, through the mail, and/or over the telephone.

  • For example, this policy applies to information we collect:
  • In email, text, and other electronic messages between you and us, including between you and our website;
  • Through or as a result of your entry upon any of our facilities, or in connection with our operations, or attendance at an event organized or hosted by us;
  • As a result of any sales, purchases, or other transactions made through us; and
  • Any paper submitted by you to us offline.

Please read this Privacy Policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is to not use our website or submit information to us. By accessing or using our website and/or submitting information to us, you agree with this Privacy Policy. This Privacy Policy may change from time to time (see Changes to Our Privacy Policy). Your continued use of our website and/or provision of information to us after we make changes is deemed to be acceptance of those changes, so please check the policy periodically for updates.

Information We Collect

We collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer, household, or device (“Personal Information”). In particular, the Company collects and has collected from its consumers within the last twelve (12) months the following categories of Personal Information:

  • Contact Information, including information you provide when you provide information for orders, reservations, or registration on our Website, such as your first and last name, alias, business name, business address, email address, telephone number, account number, online identifier, or any personal identifiers you provide to us when communicating with us.
  • Transaction Information, including information you provide when you make a purchase from us, such as your first and last name, alias, address, telephone number, email address, and payment or financial information.
  • Financial Information, including through our Website, such as your bank account number, debit card number, and/or credit card number.
  • Records of Commercial Information, such as your current and historical point-of-sale transactions and product purchases from us.
  • Device Information, including single-session internet connectivity, usage, and activity information about your use, and the use by any person(s) you authorize, of our Website, including the content you view, browser device and type, unique device identifier, and/or Internet Protocol (IP) address, and information about your interaction with our Website.
  • Geolocation Data, including geolocation information provided through our Website’ server logs and through other tracking technologies for our Website by your device interacting with our website, or associated with your Internet Protocol (IP) address, where we are permitted by law to process this information.
  • Sensory Data, including information observed using our general business security video surveillance at our facilities and operations and within our property for the security and safety of our employees, customers, operations, assets, resources, and communities.

Personal Information does not include:

  • Publicly available information from government records.
  • Deidentified or aggregated consumer information.
  • Information excluded from the CCPA’s scope, such as:
  • Health or medical information covered by the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and the California Confidentiality of Medical Information Act (CMIA) or clinical trial data;
  • Personal Information covered by certain sector-specific privacy laws, including the Fair Credit Reporting Act (FCRA), the Gramm-Leach-Bliley Act (GLBA) or California Financial Information Privacy Act (FIPA), and the Driver’s Privacy Protection Act of 1994.

How We Collect Your Information

The Company obtains the categories of Personal Information listed above from the following categories of sources:

  • Directly from you. We collect information you provide to us when you inquire about our goods or services, register with us, request or purchase products, through the billing and contact information you provide to us, or when you communicate or otherwise interact with us through telephone, email, or other electronic communication, through the use of our Website, through the mail or in person.
  • Indirectly from you. We collect information from you, your household, or devices associated with you or your household through your use and actions on our Website, first-party session cookies on the Website, and third-party analytics for the Website, as well as publicly available sources of information. We do not use any persistent cookies on our Website.

Purposes for Which Personal Information Is Used

We may use or disclose the Personal Information we collect for one or more of the following purposes:

  • To fulfill or meet the reason you provided the information. For example, if you share your name and contact information to request a price quote, or ask a question about our products or services, or communicate with us through email, our Website, or by telephone, we will use that Personal Information to respond to your inquiry and communicate with you. If you provide your Personal Information to purchase a product or service, we will use that information to process your payment and facilitate delivery. We may also save your information to facilitate new product orders by you or process your requests.
  • To have a means of communicating with you about transactions with us and send you information or request feedback about features on our Website or changes to our policies.
  • To provide, support, personalize, and develop our Website, products, and services.
  • To process your requests, purchases, transactions, and payments and prevent transactional fraud.
  • To provide you with support and to respond to your inquiries, including to investigate and address your concerns and monitor and improve our responses.
  • To personalize your Website experience and to deliver content and product and service offerings relevant to your interests (with your consent, where required by law).
  • To help maintain the safety, security, and integrity of our Website, products and services, databases and other technology assets, and business.
  • To respond to law enforcement requests, and as required by applicable law, court order, or governmental regulations.
  • As described to you when collecting your Personal Information or as otherwise outlined in the CCPA.

The Company will not collect additional categories of Personal Information or use the Personal Information we collected for materially different, unrelated, or incompatible purposes without providing you notice.

Sharing Personal Information

The Company does not disclose, share, or sell your personal information to any third parties for any monetary or commercial benefit, and has not disclosed, shared, or sold your personal information in the past 12 months, for any monetary or commercial benefit.

The Company only discloses your information for a business purpose to service providers we utilize to provide goods and services for you and for marketing and web hosting in order to provide you with targeted communications and services that are tailored to your preferences.

Right to Request Disclosure About the Personal Information Collected About You

Consumers, as defined in the CCPA, have the right to request that The Company disclose certain information to you about our collection and use of your Personal Information over the past 12 months. Once we have received and verified your request, we will disclose to you:

  • The categories of Personal Information we collected about you.
  • The categories of sources for the Personal Information we collected about you.
  • Our business or commercial purpose for collecting that Personal Information.
  • The categories of third parties with whom we share that Personal Information if any.
  • The specific pieces of Personal Information we collected about you (also called a data portability request).
  • If we disclosed your Personal Information for a business purpose, a separate list identifying disclosures for a business purpose and the Personal Information categories that each category of recipient received.

However, The Company will not at any time in response to a request disclose a consumer’s financial account number, an account password, or security questions and answers.

The Company is not required to retain any Personal Information collected for a single, one-time transaction, if the information is not regularly retained by The Company, or re-identify any anonymous or de-identified information, in order to disclose that information to you.

Deletion Request Rights

Consumers, as defined in the CCPA, have the right to request that The Company delete any of your Personal Information that we collected from you and retained, subject to certain exceptions. Once we have received and verified your request, we will delete (and direct our service providers to delete) your Personal Information from our records, unless an exception applies.

We may deny your deletion request if retaining the information is necessary for us or our service provider(s) to:

  1. Complete the transaction for which we collected the Personal Information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you.
  2. Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
  3. Debug products to identify and repair errors that impair existing intended functionality.
  4. Exercise free speech, ensure the right of another consumer to exercise their free speech rights or exercise another right provided for by law.
  5. Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.).
  6. Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement if you previously provided informed consent.
  7. Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us.
  8. Comply with a legal obligation.
  9. Make other internal and lawful uses of that information that are compatible with the context in which you provided it.

Exercising Access and Deletion Rights

To exercise your Access and Deletion Rights, you will need to submit a verifiable consumer request so that The Company is able to corroborate your identity and provide your information to you.

To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us by either:

  • Calling us at 559-650-1500
  • Emailing us at
  • Mailing us at:
    Valley Wide Beverage
    Attn: Human Resources
    3525 S. East Avenue
    Fresno, CA 93725

Only you, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your Personal Information. You may also make a verifiable consumer request on behalf of your minor child.

You may only make a verifiable consumer request for access or data portability twice within a 12- month period. The verifiable consumer request must:

  • Provide sufficient information that allows us to reasonably verify you are the person about whom we collected Personal Information or an authorized representative.
  • Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request or provide you with Personal Information if we cannot verify your identity or authority to make the request and confirm the Personal Information relates to you. We will only use Personal Information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.

Response Timing and Format

We endeavor to respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time, we will inform you of the reason and extension period in writing.

If you have an account with us, we will deliver our written response to that account. If you do not have an account with us, we will deliver our written response by mail or electronically, at your option.

Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request’s receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your Personal Information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.

We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.


We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:

  • Deny you goods or services.
  • Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
  • Provide you a different level or quality of goods or services.
  • Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

Our Website May Have Third Party Links

We are not responsible for the practices employed by websites linked to or from our website nor the information or content contained therein. Often links to other websites are provided solely as pointers to information on topics that may be useful to the users of our website.

Please remember that when you use a link to go from our website to another website, our Privacy Policy is no longer in effect. Your browsing and interaction on any other website, including websites that have a link on our website, is subject to that website’s own rules and policies. Please read over those rules and policies before proceeding.

Changes to Our Privacy Notice

The Company reserves the right to amend this privacy notice at our discretion and at any time. When we make changes to this Privacy Notice, we will post the updated notice on our website and update the Policy’s effective date. Your continued use of our website and/or submitting information to us following the posting of changes constitutes your acceptance of such changes.

Contact Information

If you have any questions or comments about this Policy, the ways in which the Company collects and uses your information, or wish to exercise your rights under California law, please contact us at:

Phone: 559-650-1500
Postal Address:
Valley Wide Beverage
Attn: Human Resources
3525 S. East Avenue
Fresno, CA 93725

CCPA Notice for Candidates Applying to Jobs at Valley Wide Beverage


This notice (“Notice”) describes the categories of personal information that Valley Wide Beverage (“Company”, “we”, “us” and “our”) collects about California residents who apply or are recruited for a job with us (“candidates”) and the purposes for which we use that information.

For purposes of this Notice, “personal information” has the meaning given in the California Consumer Privacy Act of 2018 (the “CCPA”) but excludes information exempted from the CCPA’s scope.

This Notice does not create or form part of any contract for employment or otherwise.

Categories of Personal Information We Collect

The categories of personal information we may collect and process during the application and recruitment process include:

  • Contact information, such as home address, telephone number, and email address;
  • Information from job application materials or recruiters, such as your job application, resume, cover letter, references, education history, work history, whether you are subject to prior employer obligations, and information that referrers provide about you;
  • Professional qualifications, such as licenses, permits, memberships, and certifications;
  • Information from the application process, such as any phone screens, interviews, evaluations and tests, and other recruiting exercises;
  • Immigration status and other information that would allow us to verify your employment eligibility;
  • Biographical information, such as name, gender, date of birth, professional history, references, language proficiencies, education details, and information you make publicly available through job search or career networking sites;
  • Job preferences, such as desired position and compensation, location preferences;
  • Employment history;
  • Background check information, such as information necessary to complete background, and/or other checks when permitted by law, and information received during these checks;
  • Information needed to understand and assess accommodation requests regarding potential disabilities or other health conditions; and
  • Other information you provide to us.

Providing personal information to us is voluntary. However, if you do not provide sufficient information, we may be unable to consider your application or, if you are hired, your subsequent promotion, or transfer.

In certain cases, we may ask you for additional information for purposes of complying with applicable laws. We will do so only where permitted by applicable law.

Sources of Personal Information

We collect personal information from you when you apply for a job and throughout the job application or recruitment process. We may also collect your personal information from other sources and combine it with the personal information you provide us. For example, we may collect your personal information from:

  • Job board websites you may use to apply for a job with us;
  • Prior employers that provide us with employment references;
  • Professional references that you authorize us to contact;
  • Pre-employment screening services, such as background check providers (where permitted by law);
  • Your educational institutions;
  • Online activity information that we and our service providers collect using server logs, “cookies” and similar technologies on the Careers Site. Please see our Privacy Policy for more information;
  • Other Company personnel.

Purposes for Which We Use Personal Information

We may use the categories of personal information above for the following purposes:

Managing Recruitment Generally, Such As:

  • Operating the Careers Site we maintain at; recruiting, interviewing and evaluating job candidates;
  • Conducting background checks and other pre-employment screening (where permitted by law);
  • Analyzing and improving our application and recruitment processes;
  • Accommodating disabilities or health conditions;
  • Communicating with you regarding your candidacy, opportunities with the Company or about the Careers Site and any changes to applicable terms or policies; and
  • Other business operations.

Compliance, Safety, and Fraud Prevention, Such As:

  • Complying with or monitoring compliance with legal and other requirements, such as reporting and equal opportunities monitoring requirements, where applicable;
  • Complying with internal policies and procedures;
  • Complying with lawful requests and legal process, such as responding to subpoenas or requests from government authorities;
  • Protecting our, your or others’ rights, safety, and property;
  • Investigating and deterring against fraudulent, harmful, unauthorized, unethical or illegal activity, or conduct in violation of our policies or procedures; and
  • Sharing information with government authorities, law enforcement, courts, or private parties where we have a good-faith belief it is necessary for the foregoing purposes.

Analytics. Creating anonymous, aggregated, or de-identified data that we use and share to analyze our application and recruitment activities, business, and for other lawful business purposes.

Sharing Personal Information

We may share your personal information with other parties as necessary for the purposes described above. For example, we may share your personal information with:

  • Company service providers. Companies that provide us with services that help us manage the recruiting process and operate our business, such as job boards, recruiters, interviewing and testing, pre-employment screening, interview travel booking and expense reimbursement (where applicable), relocation (where applicable), and recruitment analytics.
  • Government authorities, law enforcement, and others. Government authorities, law enforcement, courts, and others as described in the compliance, safety, and fraud prevention section above
  • Business transfers. Parties to transactions and potential transactions whereby we sell, transfer or otherwise share some or all of our business or assets, including your personal information, such as a corporate divestiture, merger, consolidation, acquisition, reorganization, or sale of assets, or in the event of bankruptcy or dissolution.
  • Professional advisors. Lawyers, immigration advisors, and other outside professional advisors.
  • Customers and business partners. Customers, other companies, and individuals with whom the Company does business or is exploring a business relationship.

Other Information About This Notice

Third Parties

We are not responsible for the practices employed by websites linked to or from our website nor the information or content contained therein. Often links to other websites are provided solely as pointers to information on topics that may be useful to the users of our website.

Please remember that when you use a link to go from our website to another website, our Privacy Policy is no longer in effect. Your browsing and interaction on any other website, including websites that have a link on our website, is subject to that website’s own rules and policies. Please read over those rules and policies before proceeding.

Changes to This Notice

We reserve the right to change this Notice at any time. The “Effective Date” heading at the top of this Notice indicates when it was last revised. Any changes will become effective when we post the revised notice on our Careers Site.


The Careers Site is not intended for minors under the age of 16.

Your Obligations

Among other obligations, including without limitation the obligation to provide complete and accurate information in recruiting documents and processes, it is your responsibility to ensure that information you submit does not violate any third party’s rights.

You should keep your personal information on file with the Company up to date and inform us of any significant changes to it.

If you have questions about this Notice, please contact us at:

Phone: 559-650-1500
Postal Address:
Valley Wide Beverage
Attn: Human Resources
3525 S. East Avenue
Fresno, CA 93725